Online Personal Training · Women 35+

Get lean. Get strong. Stay that way.

More cardio, less food, still no change? You go to the gym, but you’re never quite sure what to do when you get there, and nothing shifts. It’s not you, it’s the old advice. There’s a new way: a clear plan you can walk into the gym with, every exercise, set, rep and rest written out, so you get strong, build muscle and shape the body you want, and learn how to eat to keep it. Start with a monthly plan, or have me as your private coach.

StrengthNutritionMobilityHabitsResults that last

Sound like you?

  • Your weight crept up slowly and your body changed without you really noticing.
  • You go to the gym, but you’re never quite sure what to do when you get there, and you’re not seeing much for it.
  • You’ve lived through generations of “eat less, move more”. You’ve tried the diets, but they’re unsustainable and the results vary.
  • You might want to lose a few pounds, and you definitely want to build muscle, get stronger and look more defined. You want to eat well for your health too.
  • You’re fit enough to train, and you want a plan that tells you exactly what to lift, how many sets and reps, and how long to rest, so you can feel strong and like yourself again.

It isn’t you. It’s the advice. Here’s what works instead.

A new way of thinking about your body

“Eat less, move more” has had its day.

You’ve lived through generations of it. You’ve tried the diets. They’re unsustainable, and the results vary.

The new wave: get strong.

Build muscle while keeping a feminine physique. Swap fat for muscle, raise your metabolism, and change your shape, not just your weight.

Learn to eat to keep it.

Learn how to eat in a way that maintains a toned, fit-looking body for good, with no crash diets and no starting again.

Lift properly, eat well, walk every day, and have a coach build it around your life.

How to work with me

Need a plan?

Start here

Personalised Monthly Plan
(coaching support)

  • An optional 1:1 intro meeting on video, so your plan is built around the real you
  • I’ll help you get specific about your goal and be realistic about what you can do
  • A plan you can walk into the gym with: workouts for your level, equipment and time, with every exercise, set, rep and rest written out, and a fresh block every month built on progressive overload
  • Learn how to eat in a way that fuels your life, with no crazy restriction and nutrition targets adjusted every month
  • One or two simple daily habits added each month, so healthy routines stick for good
  • My library of recommendation sheets, so you learn how to look after yourself
  • A fortnightly check-in form, and WhatsApp support as you need it: questions and form checks, reply within 2 working days
  • Real coaching support that doesn’t take up all your time
  • You’ll need to wear a step counter / Fitbit / smart watch (a basic one costs from around £20), and you’ll be expected to track your food and drink so I can monitor your adherence and hold you accountable
£99per month
paid monthly · cancel any time
Start My Monthly Plan

Need a coach?

Top tier · limited places

Private 1:1 Online Coaching

  • For women who want full support and are ready to go ALL IN. For most women, 3 months sets you up to carry on with the Monthly Plan. Some prefer 6. It doesn’t have to be forever
  • A deep dive into the real you: your story, habits and vulnerabilities
  • Weekly 1:1 check-in call on video
  • Training and nutrition progressed around how you’re doing, week by week
  • Mindset coaching and real accountability
  • On-hand support as and when you need it, with a response within 24 hours
  • Full review every 12 weeks
  • You’ll need to wear a step counter / Fitbit / smart watch (a basic one costs from around £20), and you’ll be expected to track your food and drink so I can monitor your adherence and hold you accountable
  • Everything in the Personalised Monthly Plan, included
£399per month
3-month minimum commitment
Start Online Coaching

Need answers?

No commitment

The Reset Call

  • One 60-minute conversation
  • What’s holding your results back
  • Exactly what to change, and a clear plan
  • A written diagnosis you keep
  • No ongoing commitment, no subscription
  • £99 credited if you start a Monthly Plan within 7 days
£99one-off
no commitment
Book a Reset Call

Not sure which is right? Book a Free Online Coaching Discovery Call← FREE 20-MIN CALL

See everything included in each option →

Fuel it. Lift it. Own it.

Why train with me

A plan you can walk into the gym with.

Every exercise, how much to lift, sets, reps and rest, session by session, in the AthleMove app. No wandering round, no guessing. Got a gym membership, or kit at home? Your plan is built around it.

Strength first, not endless cardio.

Full-body strength training is the centre of your plan, with the right amount of cardio and daily steps around it.

No more diets.

No banned foods and no crash plans. You learn how to eat well for your health and for the body you want, with clear targets, or my no-tracking palm method.

Someone who notices.

You send me your steps, track your food and check in. I see what’s happening and change the plan, so nothing drifts.

I’ve been where you are.

25 years in a demanding career, a mum of two, training around a full life. Methods I’ve lived for 20+ years, not theory.

Habits that last.

One small habit at a time, so you stop starting again and keep your results for good.

Strong Changes, Big Results Fit Confident Happy Keep Going Just 30 More Seconds Results Take Time... But They Come
About

Coach Jen Brockwell

Coach Jen Brockwell

I’m a Level 3 qualified personal trainer, 46, mum of two and a published author. I spent 25 years in investment banking, from investment dealer to Chief of Staff, and fitness is what made that career possible. I know exactly what it takes to fit real training around a demanding job and family life, because I’ve lived every version of it.

I coach women 35+ who go to the gym but aren’t seeing results, whose weight has crept up, and who are done with dieting. I help them lose body fat, build muscle and feel strong for life. Not a smaller you: a stronger one, with food freedom and a body that carries you well into old age.

I’m a self-confessed fitness geek, and I’d love to help you get the results you’re not getting.

When you’re in control of your body, you’re in control of your life.
Start My Monthly Plan Read my full story
Questions

Frequently Asked Questions

I already go to the gym. Why am I not seeing results?

Usually it’s one of three things: not enough proper strength training, not eating enough protein, or no plan or progression, so the body has no reason to change. In your intro meeting I look at what you’re doing now, then give you a plan that fits your gym and your week.

I’ve tried loads of diets. What’s different?

It isn’t a diet. There are no banned foods and no crash plans. You eat enough, with enough protein, for your health and your goal, and I adjust it as your body responds. If you’re done with dieting, you’re in the right place.

I’m confused by all the conflicting advice. Where do I start?

That’s exactly why this exists. Keto, fasting, lifting heavy, 10,000 steps: you don’t need to work it out. In your intro meeting I get to know you, then I give you one clear plan to follow, and adjust it as you go.

I’m a complete beginner. Is this for me?

Yes. Your plan is built around your level, so beginners start where beginners should.

Do I need a gym?

No. Your plan is built around the equipment you actually have, whether that’s a full gym or a few dumbbells at home.

I’m perimenopausal or menopausal. Will this work for me?

It’s designed for women 35+. Strength training and enough protein matter even more as hormones change, and your plan is adjusted around how you feel.

I hate counting calories.

My preferred way to coach is tracking in MyFitnessPal, and it’s easier than you think. But if counting really isn’t for you, there is a palm-portion method with no tracking at all.

What is coaching support?

It’s the Personalised Monthly Plan: real coaching support that doesn’t take up all your time. We start with a 1:1 intro meeting, I build your plan around you, then I track your results with a fortnightly check-in form and rebuild your plan every month, with WhatsApp support in between. I do the thinking, you do the daily driving.

What’s the difference between the Monthly Plan and 1:1 Coaching?

The Monthly Plan (coaching support) is a plan built for you after an intro meeting, refreshed every month. 1:1 Coaching adds me in your corner every week: a weekly call, reviews, mindset coaching and advice whenever you need it. For most women, 3 months of 1:1 sets them up well to carry on with the Monthly Plan.

How long should I stay on 1:1 coaching?

3 months is the minimum. For most women, 3 months of 1:1 coaching sets you up well to carry on with the Personalised Monthly Plan. Some prefer 6 months. Either way, 1:1 coaching doesn’t need to be forever: you learn enough, and build plenty of good habits, to set you on your way. For some women the full-on support is something they love, and they see it as a regular investment in their health and fitness. We review where you are at the end of month 3 and decide together.

What do I need to take part?

A step counter you’ll wear every day (a Fitbit, Apple Watch or similar; a basic one costs from around £20), the free MyFitnessPal app to track your food, and the AthleMove app for your workouts (I’ll send you an invite). You’ll send me a photo of your step count daily or every few days, so I can keep you accountable.

Can I cancel?

The Monthly Plan is paid monthly and you can cancel any time, and it ends at the end of the month you’ve paid for. 1:1 Coaching has a 3-month minimum, paid monthly (never all in one go), then you can cancel any time.

Free Resource

Not Ready to Book Yet? Start Here.

Free 1-Week Core Strength Starter — 6 days of core training plus a rest day, with my logo, my brand and my coaching voice on every page. Use it as a finisher on top of your existing workouts, or as a standalone starting point if you're building your abs from scratch. A genuinely useful download to give you a taste of how I coach.

Want expert eyes on your specific situation? A Reset Call is a single 60-minute, one-off consultation — just us, working out exactly what’s been holding you back and what to change in your training or nutrition to get real results. No ongoing commitment, just clarity. £99, and if you go on to start a Personalised Monthly Plan within 7 days, that £99 is credited against your first month.

Book a Reset Call
Don't struggle alone. Invest in yourself. Back yourself. You are the greatest project you will ever work on.

Ready to Get Started?

Need a plan?

An optional 1:1 intro meeting, then a plan built around you: workouts for your gym or home, nutrition targets and simple habits. £99/month, paid monthly, cancel any time.

Start My Monthly Plan

Need a coach?

Me in your corner every week: a weekly call, your plan adjusted as you go, full accountability. £399/month, 3-month minimum, paid monthly.

Start Online Coaching

Need answers?

One 60-minute call: why the gym isn’t giving you results and exactly what to change. £99.

Book a Reset Call

Not sure which is right for you? Have an honest conversation with me first.

Book a Free Online Coaching Discovery Call← FREE 20-MIN CALL